Electronic Clearing House, Inc.
R E V E R B E R A T I O N S R E V E R B E R AT I O N S
May 2007
Vol. XII No. 5
Fail to use AVS? Could be a Very Big Mess
We want you to be aware of the importance of
This situation highlights the importance of using AVS
using the AVS (Address Verification Service). AVS is
(and of using caution when choosing to ship foreign
a fraud prevention tool that validates a cardholder's
orders). AVS would have alerted this merchant of two
address that is provided in a transaction against
possibilities:
the information in the card issuer's records. This
1) The card was a U.S. issued card or,
service is usually required as part of the credit
2) The card was a foreign issued card (code G).
card authorization process for transactions that
If you get an AVS response code other than X or Y on a
take place via mail order, telephone order, and
domestically issued card, you need to cautiously proceed
the Internet.
with the transaction. If you get a code A, W, or Z, you have
We've had merchants who have learned painful
a partial address match and should call the customer to
and costly lessons about failing to use AVS. One in
resolve the discrepancy. When you get a code N, this is a
particular wrongly assumed that she didn't need to
warning that nothing in the address matches. If you get
bother with AVS since it does not work on foreign
a G (international customer) or a U, this tells you that the
orders. She learned, after it was too late, that the
issuing bank does not support AVS. (See chart below).
cards used in the transactions were all American
Please be aware that if the AVS shows a "no match,"
based and all fraudulent. With $90,000 in goods
it is up to you to decline the transaction. ECHO does not
already shipped to several foreign countries, this
automatically stop these types of transactions. Please use
merchant lost both the money and the products she
discretion, especially with foreign orders.
shipped.
AVS Return Codes
FULL MATCH:
X All digits of address and ZIP match (9-digit ZIP)
Y All digits of address and ZIP match (5-digit ZIP)
D Street address and postal code match
One More Month to
M Street address and postal code match
Share the Love.
PARTIAL MATCH:
Tell a Friend About ECHO
A Address matches, ZIP does not
and Earn $100!
B Street address match. Postal code not verified because
of incompatible formats
We are extending our April promotion and
P Postal code match. Street address not verified because
doubling our referral fee of $50 for one more
of incompatible formats
month. If you refer a merchant to us and that
W 9-digit ZIP matches; address does not
merchant activates an account for either credit
Z 5-digit ZIP matches, address does not
card or check processing, we will pay you $100.
NO SUPPORT:
C Street address and postal code could not be verified
You will receive $50 when the account is
due to incompatible formats
activated, and then $50 more after your referral's
G Issuer unavailable or AVS not supported (non-US Issuer)
third month of processing. You even have a
I Address information not verified for international transaction
choice of how you are paid. We can give you a
R Retry; system is currently unable to process
$50 check or a $50 gift card to either Burlington
S Card issuer does not support AVS
U Issuer unavailable or AVS not supported (US Issuer)
Coat Factory or GAP. Not only will you earn
E ECHO received an invalid response from the issuer
some extra cash, but your colleagues will thank
NO MATCH:
you for setting them up with quality payment
N Nothing matches
processing.
o
o
o
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Electronic Clearing House, Inc.
730 Paseo Camarillo
Camarillo, California 93010
1-805-419-8700
www.echo-inc.com
What is the PCI Self-Assessment Questionnaire (SAQ)
And How Do I Use It?
As mentioned in previous Reverberations, PCI is the shorthand term used for Payment Card Data Security
Requirements that all businesses accepting payment cards are required to follow. The Self-Assessment
Questionnaire (SAQ) is a tool that must be used annually to ensure that your business operations are in
compliance with the PCI security standards. (The largest businesses those processing 6 million transactions
or more annually are required to do an annual on-site security audit!)
Here are some common questions about the SAQ process.
1. Where do I get a Self-Assessment Questionnaire
One can be obtained from a variety of sources, including approved PCI scanning vendors, and can
be downloaded for free from https://www.pcisecuritystandards.org/tech/supporting_documents.htm.
ComplyGuard Networks, one of many approved PCI scanning vendors, offers an on-line version of this
form for $49 which can be completed on-line and printed when completed. For more information,
please visit www.echo-inc.com/pci and click the "Become PCI Compliant" graphic in the upper right
corner of the web page.
2. If I have questions while filling out the SAQ, who should I call
You may call ECHO Security Department at 1-800-262-3246, ext. 6, or you may consult with an
approved PCI scanning vendor. A list of the vendors can be found on the above ECHO PCI web
page, or by visiting the PCI Security Standards Council website listed above and clicking "Resources"
from the drop-down menu.
3. Once I'm done with the SAQ, do I need to turn it into someone
Yes, if you printed out and completed the SAQ from the PCI web site, you should fax it to ECHO
Security Department at (805) 419-8680.
4. If I turn in the SAQ, do I get any kind of response or certification letter
Typically, no response is given unless the ECHO Security Department has questions about the results.
In addition, no certification letter will be sent. Completing just the SAQ will not certify your business
as being PCI compliant. In order to be certified compliant and receive a certification letter, you must
complete and successfully pass both the SAQ and a quarterly network vulnerability scan. To become
certified PCI compliant, please visit www.echo-inc.com/pci and click the "Become PCI Compliant"
graphic in the upper right corner of the web page.
5. If I don't do the SAQ, what will happen
Fines may result if you are ever audited for PCI compliance and cannot produce the completed
SAQ.
In case you are feeling overwhelmed by all these new requirements, remember what is at stake. Consumers
need to feel secure when making payment choices and at the point that they no longer feel secure, it could
have a devastating effect on commerce. With the increase in identity theft and security breaches, these
guidelines have been put in place to ensure the protection of cardholder data.
For more information on PCI compliance and a list of approved scanning vendors, please call ECHO
Security at 800-262-3246, ext. 6.
ECHO merchants process on the Electronic Clearing House, Inc. (ECHO) network. ECHO is a publicly owned company trading on NASDAQ under
the symbol "ECHO". ECHO provides thousands of merchants with reliable processing of bank cards and checks. Merchants are sponsored by FIRST
REGIONAL BANK, Agoura Hills, CA (800-777-0929). Member FDIC.